I wanted to offer a quick personal perspective on OA week. I've been involved since the very first one 10 years ago, when a team of us at PLOS (where I worked back in the day) brainstormed the logo in its distinctive color of orange largely because we could see the SF Giants stadium from our offices! I couldn't be prouder of how far the movement has come, so far indeed, that it seems more like a giant business than a grass roots effort to change the way science is communicated. I still…